OnCallMBD experts can draw from decades of experience to lead just about any project. These are a few recent examples and areas:

 

Rankings and award submissions stewardship, identification and completion of critical or urgent rankings opportunities, and general rankings process improvement.

​

AI for Marketing and BD functions, including development of playbooks, prompt libraries, best practices, and coordinating MBD team AI use.

​

CRM implementations - from selection to installation to firmwide integration and adoption, to restructuring or upgrading current systems.

​

Thought leadership and editorial - content development and publishing strategy.

 

Integrated, multi-channel omni-platform campaigns.

​

Client journey strategies and full-funnel ABM.

​

Media relations, messaging, and positioning projects.

​

Retreat sessions - from topic and agenda development to creating and leading BD and marketing sessions for any combination of attorneys, practices, and strategic ambitions.

​

Overseeing website redesigns and microsite builds. 

​

MBD department restructuring, recalibrating, and upskilling (including department training, development of department playbooks -- including AI, and other resource-building).